Research Paper on Apple

Question: Discuss about theResearch Paper on Apple. Answer: Introduction Apples product development process has always strived and has been able to become one of the most successful process ever implemented. With the rising issues in product designs and developments in major gadget manufacturing companies, Apple has focused on avoiding such issues and implemented processes, technological features and behaviour that can help in the cause. In this research paper, three major issues have been identified and Apples answers to those issues have been discussed in details. Negligent Design: According to Caine and Thomas (2012), the negligent design reflects one of the most common product claims. It includes the cases involving design decisions made by the manufacturer at the time of developing a particular product. The focus of negligent design is to claim even if a specific product able to maintain the intended condition in case of something inherently wrong with the developed products that can cause damage. Now, as one of the prime mobile and laptop making organization, Apple has always focused on maintaining the standard of the products at such level for avoiding claims related to negligent design. In fact, Apple has focused on utilizing the advance form of technologies for ensuring that all the products perform at the desired level. Therefore, it would reduce the probability of injury in a great way. As a result, it has helped the organization to avoid all the claims related to negligent design. On the other hand, Deakin, Johnston and Markesinis (2012) have highlighted the fact that injured person will have to demonstrate the complained product containing different unreasonable risk that can create foreseeable injury. In present time, several cases have been identified where different mobiles or other advanced gadget products has blasted while charging, which has created serious injury to the users. For that reason, claims related to negligible design has created different challenges for the organizations in fulfilling their business objectives. Tassone (2013) have highlighted the fact that injured person must present evidence regarding the magnitude of the injury risk that defect in the specific product can have on an individual. Now, Apple has also faced serious allegation, as few of its mobile products have blasted at the time of charging. For that reason, management of Apple has provided specific benefits to all the injured personnel in order to maintain legislative obli gations. Moreover, it has also invested more money on the RD department for eliminating the possibility of these types of accident in future. Failure to Warn Failure to warn reflects the liability of product in the market, which was necessary for fulfilling market requirements. It emphasizes on the fact that all the products must have to maintain a certain quality in order to enhance the safety level at the desired order. Now, business management process of Apple has always focused on maintaining the quality of the product to enhance the safety level. As highlighted by Gutierrez, Panuwatwanich and Walker (2013) product liability law emphasizes on the designing and manufacturing process in order to estimate the safety level for the intended purpose. It also highlighted the fact distributors, manufacturers and retailers have to hold responsible for any safety issues related to the products. Now, Apple provides high technology phones, laptop, tablet and other gadgets that do not contain severe life risk threat for the individuals. However, still, management of Apple has focused on ensuring that all the products can be able to fulfil specifie d requirements comprehensively. Failure to warn also highlighted the fact that all the business entities need to provide specific warnings to the customers regarding the kind of safety issues it might have to face. Now, all the Apple products have provided a statutory warning to the customers in order to ensure that it cannot create any safety issues. According to Solomon (2012), organizations need to crosscheck all the products and services for eliminating risk level from the market. Now, business process of Apple has also tried to include several crosschecking processes for handling failure to warn effectively. Apple business process has also focused on mentioning all the details regarding the best possible ways to utilize products so that it cannot create any safety related challenges. However, Hawe (2015) have highlighted the fact that almost all the mobiles or tablets create radiation through the mobile towers. Therefore, mobile companies like Apple also have to take responsibilities of these safety factors by providing proper warnings to all the customers. As a result, it would definitely help Apple to handle all the safety related issues in an appropriate way. Encouraging Ethical Behaviour As highlighted by Ford and Richardson (2013) ethical behaviour reflects the consistency that businesses try to maintain with respect to the society and individuals in order to maintain values in the desired order. In fact, several businesses have invested a huge amount in order to provide support to the societies, which will eventually increase the ethical values. It has also been assessed that appropriate use of ethical practices can also help organizations to enhance the brand value in the market, which eventually will help to increase the revenue level of the organization. Now, Apple has taken several initiatives including free education, food and shelter for helping poor children effectively. Furthermore, it has also focused on maintaining the environmental condition of the society so that future generation can lead a healthy life. For that reason, several studies have influenced business entities in maintaining all the ethical behaviour in an effective way. On the other hand, ethical behaviour also focuses on maintaining the quality of all the products so that it cannot create any adverse impact on the society. Moreover, it has also induced businesses to maintain the quality of all the raw materials for providing the best products for the customers. Now, Apple has always focused on maintaining the quality of all the provided products so that it can enhance the satisfaction level of the customers. As a result, Apple has faced relatively lesser challenges regarding the safety related issues. In addition, Apple has focused on increasing the overall investment level in the RD sector to avoid any type of ethical challenges. Therefore, it has established the fact that maintains ethics in business can help organizations to achieve sustainable growth in the market (Trautmann, van de Kuilen Zeckhauser, 2013). As a result, majority of the organizations are looking to include different types of ethical practices for fulfilling all the objectives in the market. In addition, it also would help businesses in representing itself as a sensible corporate citizen. Conclusion On a concluding note, it can be said that Apple has acted on the issues identified in their design and behavioural process, mainly in context of negligent design, failure to provide warning and encouragement of ethical behaviour. As always, Apple has attempted to maintain their good name in the industry, with an aim to improve their processes in future too. References: Caine, C. P., Thomas, H. R. (2012). 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